Cookie Policy
Understanding how MarketShift uses cookies to enhance your experience
Last Updated: December 2024
What Are Cookies?
Cookies are small text files that are stored on your device when you visit our website. These files contain information that helps us provide you with a better, more personalized experience when browsing our site.
Think of cookies as digital memory helpers that remember your preferences, actions, and settings between your visits to our website. They allow us to recognize you when you return and make your experience smoother and more efficient.
At MarketShift, we use cookies responsibly and transparently to improve our services while respecting your privacy. We believe in giving you control over your data and making sure you understand exactly how we use these technologies.
Types of Cookies We Use
We categorize our cookies based on their function and purpose to ensure transparency and help you make informed choices.
Essential Cookies
These cookies are necessary for our website to function properly. They enable core features like page navigation, secure access to your account, and form submissions. Without these cookies, our website wouldn't work as expected.
Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This data helps us improve our website's performance and user experience.
Preference Cookies
These cookies remember your preferences and choices to provide you with a more personalized experience. They help us tailor content and functionality based on your previous interactions.
Marketing Cookies
These cookies track your browsing habits to deliver more relevant advertisements and content. They may be used to build a profile of your interests and show you targeted ads on other websites.
Functional Cookies
These cookies enable enhanced functionality and personalization, such as live chat, video players, and social media features. They may be set by us or by third-party providers whose services we use.
How We Use Cookies
Understanding the specific purposes behind our cookie usage helps you make informed decisions about your privacy preferences.
Website Security & Authentication
We use cookies to maintain your logged-in status, protect against fraud, and ensure secure access to your account. These security measures help keep your personal information safe and prevent unauthorized access to your MarketShift account.
Session Management
Cookies help us maintain your session while you browse our website, ensuring a seamless experience without having to repeatedly log in or re-enter information. This makes your interactions with our site faster and more convenient.
Personalization
We use cookies to remember your preferences, such as language settings, display options, and customized dashboard layouts. This helps us provide you with a tailored experience that matches your specific needs and usage patterns.
Performance Optimization
Cookies help us understand how our website performs, identify technical issues, and make improvements to enhance loading speeds and functionality. This data-driven approach helps us continuously improve your browsing experience.
Marketing & Advertising
We use cookies to understand your interests and deliver relevant content and advertisements. This helps us provide you with information about our services that is most likely to be valuable to you, while respecting your privacy.
Customer Support
Cookies help us provide better customer support by remembering your previous interactions and issues. This enables our support team to assist you more effectively and resolve any problems you may encounter.
Managing Your Cookie Preferences
At MarketShift, we believe you should have full control over your data. We provide several ways for you to manage your cookie preferences and privacy settings.
Most web browsers allow you to manage your cookie preferences. You can set your browser to refuse cookies, or to alert you when cookies are being sent. The methods for doing so vary from browser to browser, and from version to version.
Common browsers: Chrome, Firefox, Safari, Edge - Each has specific cookie management settings in their privacy and security sections.
You can manage your cookie preferences through our Cookie Consent Manager, which allows you to customize which types of cookies you accept. You can access this tool anytime by clicking the "Cookie Settings" link in our website footer.
Your preferences are stored for future visits and can be updated or changed at any time according to your needs and comfort level.
For marketing and advertising cookies from third-party providers, you can use industry opt-out tools such as:
- Digital Advertising Alliance: www.aboutads.info/choices
- Network Advertising Initiative: www.networkadvertising.org/choices
- European Interactive Digital Advertising Alliance: www.youronlinechoices.eu
Important Note
Please note that if you choose to block all cookies, you may not be able to access all or parts of our site, or some functionality may be limited. Essential cookies that are necessary for the website to function cannot be disabled.
Third-Party Cookies
We work with trusted partners to provide you with enhanced functionality and services. Here's information about third-party cookies used on our website.
Google Services
We use Google Analytics to understand how visitors interact with our website, helping us improve our services. Google may set cookies to measure and report on website activity and advertising.
Meta/Facebook
We use Facebook Pixel to track conversions and create custom audiences for advertising purposes. This helps us measure the effectiveness of our marketing campaigns and reach you with relevant content.
We use LinkedIn Insight Tag to measure the effectiveness of our B2B marketing campaigns and understand how visitors from LinkedIn interact with our website. This data helps us create more targeted content.
Security & Performance
We use various security and performance tools that may set cookies to protect our website from threats, ensure fast loading times, and provide secure payment processing for our services.
Third-Party Responsibility
While we carefully select our partners and services, third-party cookies are governed by the privacy policies of those third parties. We encourage you to review these policies to understand how they handle your data. We do not have access to or control over these cookies once they are set by third-party services.
Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We encourage you to review this page periodically to stay informed about our cookie usage.
How We'll Notify You
- Email Notification: If we make significant changes, we'll send you an email notification to the address associated with your account.
- Website Banner: We'll display a prominent banner on our website when this policy is updated.
- Updated Date: The "Last Updated" date at the top of this policy will be revised to reflect the most recent changes.
- Consent Renewal: For major changes, you may be asked to review and accept the updated policy when you next visit our website.
This Cookie Policy is effective as of the date stated above and applies to all visitors and users of our website.
Contact Us About Cookies
If you have any questions about our Cookie Policy, need help managing your cookie preferences, or want to exercise your privacy rights, please don't hesitate to reach out to us.
Call Us
Speak directly with our privacy team during business hours.
+63 926 478 3345Mon-Fri: 9:00-18:00
MarketShift Headquarters
Quirino Avenue, Davao City 8000
Davao del Sur, Philippines
Looking for more information about our privacy practices?